A graduate of USC’s Marshall School of Business, Greif Center for Entrepreneurial Studies, Ursula Hessenflow draws from 16+ years of experience in marketing, communications, product and operations management, and strategic planning in both the for-profit and non-profit sectors, including executive and founding positions. Hessenflow grew two digital media companies – one a leader in interactive design working with organizations such as TED and the other a pioneer in social video marketing that she was instrumental in growing to 40+ employees and $10 million in annual revenue in less than 3 years. As a founder, Hessenflow has worn every hat, giving her broad perspective across the digital arena. She has led initiatives for NASA’s Spitzer Telescope, Sony Electronics, Star Trek, the Twilight series, Boost Mobile, Sony Entertainment and numerous Fortune 100 brands. Hessenflow is also the co-founder and CEO of myLAB Box.